GO BIG
The Marketing “Secrets” of
Richard Viguerie
How Conservatives Can Win with Bigger and MORE: Organizations, Donors, Money
by Richard A. Viguerie
Liberals have 2,000% more grassroots organizations
and raise 700% more money
from 700% more grassroots activists,
which gives them a huge advantage at election time.
Other books by
Richard A. Viguerie
-
TAKEOVER (2014) – The 100-Year War for the Soul of the GOP and How Conservatives Can Finally Win It. Buy Now
-
How Conservatives Can Outlive Liberals (2013) – Richard Viguerie explains why at age 89 he’s able to work 12–13 hours a day, five and a half days a week.
-
Conservatives Betrayed (2006) – How George W. Bush and Other Big Government Republicans Hijacked the Conservative Cause. Buy Now
-
America’s Right Turn (2004) – How Conservatives Used New and Alternative Media to Take Power. Buy Now
-
The Establishment vs. the People (1983) – Is a New Populist Revolt on the Way? Buy Now
TESTIMONIALS
Richard A. Viguerie is one of 13 “Conservatives of the Century.”
— Dr. Lee Edwards, The Washington Times, December 1999
“He is the catalyst that allowed conservatism to reach the pinnacles that it has over these past many years.”
— Barry Goldwater Jr.
“He is one of the genuine pioneers of modern American politics.”
— Newt Gingrich, Former House Speaker
“Richard Viguerie is probably the greatest political copywriter in American history. He really is the godfather of the conservative movement.”
— Roger Stone, Bestselling Author, Political Consultant
“Richard Viguerie is simply the best!”
— Hon. Ken Cuccinelli, Former Attorney General of Virginia
“Before Rush Limbaugh, there was Richard Viguerie.”
— Jim Martin, The Washington Times
“We talk a lot about changing your life with copywriting. But Richard Viguerie did more than just change his life: He changed the world.”
— Richard Armstrong, Author, The Next Hurrah:
The Communications Revolution in American Politics
He is “the architect of the New Right.”
— The Baltimore Sun
“The father of political [direct marketing].”
— Direct Magazine
Some of the Chapter Titles:
-
Viguerie’s Four Horsemen of Marketing®
-
Brand Yourself, Brand Your Organization – Change Your Life, Change the World
-
Brand Democrats and Govern America
-
Needed: 20,000 New Single-Issue Conservative Organizations
-
A Scary Look at Liberal Dark Money and Grassroots Marketing
-
Nationalize the 2022 and 2024 Elections
-
“It’s the Primaries, Stupid”
-
Internet Marketing
-
Viguerie’s Do’s and Don’ts of Marketing
-
11 Big Mistakes Conservative Leaders Make
-
Going Big Safely Within the Law
Some Things in the Appendix:
-
A List of Conservative Organizations, News, and Learning
-
100 Largest Right of Center Nonprofits
-
100 Largest Left of Center/Progressive Nonprofits